Bennett PR is regarded as a leading health, fitness and lifestyle PR agency in Sydney known for going above and beyond for both clients and the media. We specialise in content marketing, influencer strategy, public relations, events, social media, copywriting and digital strategy.
PUBLIC RELATIONS STRATEGY
KEY MESSAGE DEVELOPMENT
CONTENT STRATEGY DEVELOPMENT
STORY IDEA GENERATION
EVENT DESIGN AND STYLING
INVITATION DESIGN & RSVP MANAGEMENT
Bennett PR are also the creators behind the FITtopia Media Hub, a unique service that connects experts who don't require a full PR campaign directly with journalists to help boost their profile and SEO.
We also consult with brands and experts on an hourly basis and have an online PR and content marketing program to teach small business how to master their own PR.
FITtopia currently has a 2 pronged approach:
FITtopia Media Hub for Media and Experts
FITtopia’s private Media Hub connects health experts directly with Australian journalists. Experts can put up their story ideas/content and key journalists can work with them directly to publish the stories in an editorial capacity. Journalists can also send out a ‘call out’ to experts. The FITtopia Media Hub is an affordable way to get in front of Australia’s to health, fitness and lifestyle journalists.
FITtopia for Businesses and Consumers
FITtopia’s consumer site (www.fittopia.com.au) is Australia’s newest lifestyle platform dedicated to helping you discover the best health and fitness near you. The aim is to provide wellness seekers with our insider’s view on where to train, how to maximise performance, where to re-fuel and how to recover through our trusted consumer reviews. We feature unique and trending content created in collaboration with experts and thought-leaders through our news, social and podcast platforms.
It has never been easier to find a gym or studio, healthy food, an allied health professional or a personal trainer near you, but FITtopia removes the hard work and ensures our audience discover exactly what they’re looking for in the most seamless way possible.
ABOUT FITTOPIA Education Course
Want to learn more about how to master your own PR and Marketing? Check out the FITtopia Education Course to learn more about how to work with journalists, how to come up with media worthy story ideas, how to position yourself as a key opinion leader, social media and more